STORELAB™ Research distills gaze point to industry leading insights. Rich, Fast eye tracking identifies the specific's about what was looked at by using the Gaze Point. Use this data to get rich data and insights about Shopper response to Campaigns, Pack Design and Planograms.
Flexible test-design allows subjects to navigate stores, have a pre-defined path, or mixture of both
Tracking Gaze Points give ability to test designs far and beyond other systems
Extract file data spreadsheets to collate and analyse for insights
STORELAB™Research operates with normal LCD monitors, Headsets and Online
STORELAB's globally unique eye tracking software provides real-time data and captures the entire 3D space rather than ambiguous, indecipherable 2D tracking.